Better HVAC Marketing Leads to More Customers
If you run an HVAC company, chances are you’re pretty busy providing services to your customers and just keeping up with the day to day duties. You, more than likely don’t have time to study and learn breakthrough HVAC online marketing techniques.
It’s hard to know the best way to keep a steady stream of prospects and leads coming into your business every day. How do you get the word out there for more customers who may be needing your HVAC services?
The Yellow Pages are so ten years ago. Today, potential customers are searching for HVAC contractors like yourself on the Internet. Every day there are hundreds of searches conducted online for people who need your help. Are they finding you? Or are they finding one of your Heating and Air Conditioning competitors?
If you are worried about not being an online marketing pro? Don’t. We have that covered for you.
If you want a guaranteed solution to your online marketing problem, choose a digital marketing HVAC expert that can provide you with a digital marketing strategy best suited to your business needs.
In other words, you need to hire us to expand your online visibility, boost your lead generation, and drive conversions and sales.
For many years, the HVAC industry has been seeing incredible growth and demand. In fact, the global market for HVAC system installations is expected to be sized at around 117 billion U.S. dollars—a notable increase from just 75 billion U.S. dollars in 2014.
Customers who are looking for HVAC services and contractors are using the Internet to find the right HVAC services provider. Check out these statistics:
91% of consumers use search engines to look for service providers in their area.
81% of customers conduct online research before purchasing a product or service.
Moreover, studies show that customers are not just using desktop computers when searching for businesses—they are also looking for, and acquiring products and services using their mobile devices.
74% of buyers searched on mobile using a search engine before making a purchase.
50% of mobile device users reported making a purchase in a browser on their mobile.
Videos also prove to be a great factor in influencing prospects to purchase your HVAC services.
64% of consumers are more likely to buy a product or service after watching a video about it. (comScore)
Homepage videos are shown to increase conversion rates by 20% or more.
39% have called a vendor or service provider after watching a video.
And online reviews play a significant role too in converting prospects and leads to actual clients.
70% of online searchers say they look at online reviews before purchasing a product or service.
92% deemed customer reviews as “extremely” or “very” helpful.